Challenges

StravaReported repeatedly

People are charged for a year the moment they try it

3 people raised this across 3 weeks, on both iOS and Android.

iPhone and Android users in the UK and United States, across three app versions.

In their own words

Neither app store gives a review a permanent public link, so each entry is a snapshot taken on the date shown and the link goes to the app's review listing.

strava charged me a full years subscription immediately and I can't cancel even though it's only been a few days

Android, version 480.15, 1 star, United States,

  • about billing

Captured on . See reviews on Google Play

Every day I get at least 10 notifications asking to sign up for the premium version

iOS, version 472.0.0, 2 stars, United Kingdom,

  • about billing

Captured on . See reviews on the App Store

Beware starting a free trial, the first time you accept it it says you're in the free trial

iOS, version 470.0.2, 1 star, United Kingdom,

  • about billing

Captured on . See reviews on the App Store

What people do instead

Nobody described a way around this.

What you could do with this

These four are written from the reviews above. Everything else on this page is quoted or counted.

written

BUILD IT

State the charge date and the amount on the screen that starts the trial.

See how3 points
  • Show the same two facts again in the confirmation, not only in email
  • Make cancelling reachable from the screen that sold the trial
  • Start with the immediate-charge path reviewers describe

Why it might not workClear renewal terms reduce accidental renewals, which is revenue the current design depends on.

written

START IT

A watcher for trials a person has started and forgotten.

See how2 points
  • Reads confirmations and warns before each renewal date
  • For people who try several services at once

Why it might not workThe app stores already send renewal notices, and a second one is easy to ignore.

written

STUDY IT

Does trial framing change whether people cancel in time?

See how2 points
  • Compare cancellation rates against how the renewal date was presented
  • Separate the reminder's effect from the wording's

Why it might not workTrial and cancellation data sits with the seller and the app store, not with researchers.

written

WRITE IT

The free trial that was never free.

See how2 points
  • Follow someone from the tap to the charge to the refused refund
  • Quote the reviews describing the charge landing immediately

Why it might not workSubscription-trap reporting is a crowded field; the turn is the trial that converts at once.

See all 25 challenges

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43 results